The Macallan updates its iconic collections with a sleek new visual identity. Collaborating with designer David Carson, the brand introduces refreshed bottle shapes, labels, and packaging that honor its heritage while feeling modern. Inspiration comes from the distillery’s architecture and the Sherry Triangle, blending tradition with contemporary style. Key Highlights: Balancing tradition with innovation strengthens […]
The Macallan Reimagined Read More »
Kraft Heinz is working with sustainable packaging technology company, Pulpex, to create a renewable and recyclable ketchup bottle made out of 100% sustainably sourced wood pulp. Heinz has a goal of making all of its packaging recyclable, reusable or compostable by 2025 and Heinz Ketchup is the first condiment brand to test the potential of
Heinz unveils plans for paper ketchup bottles Read More »
Coca-Cola has redesigned the packaging of its flavoured products and their zero-sugar counterparts. Senior brand manager of Coke Choice Portfolio, Natalia Suarez says – ‘We wanted to modernise and simplify the look of our packaging to help consumers find the flavour they’re looking for through a colourful but clean design’. Full-colour cans correspond to single
Coca-Cola refreshes packaging design Read More »
